April 26, 2020
This year is especially for the wedding specialists, though there is plenty here for any floral business. As always, everything we cover will be from the perspective of Sustainable Floristry. This year we are also placing emphasis on floral craftsmanship and some light design theory and color. We will focus on bridal bouquets and installations. Of course, we won’t overlook business topics! We have 3 sessions on that: pricing, floral storytelling, and a juicy dive into Pinterest marketing. As always, when Tobey is producing the workshop, there is no fluff – just precious, well-spent time crammed with information!